Nordic Natural Beauty Awards 2021 winners were announced in the awards’ Instagram Live Show on Thursday, October 28th, 2021. The competition was tight in all of the categories, proving that all the nominees are just incredible.

We wanted to take a deeper look at the winners and why they specifically make a great addition to anyone’s beauty routine. To avoid the list of the winners becoming one heavy manual (even though we know it would be a good one!), we divided the winners into four parts. This post is all about FACIAL HYDRATION.


A toner is a great way to freshen up, add hydration to your skin, and prepare your skin for other skincare products. The winner of the awards’ toner category, Anumati Skincare’s Flower Hydration Mist, is a perfect hydrating toner.

This nourishing toner helps improve the surface texture of the skin and enhance the absorption of other skincare products. The toner moisturizes and brightens the skin while helping increase its elasticity and fade delicate lines from the skin.

The awards jury loved the product as follows;

This is my favourite out of all the face mists. It is so light and neutral, really hydrating and has no reaction to my sensitive skin.

Gives my skin a little bust and glow of energy. Lovely scent!

So refreshing and hydrating. Love this product!

– Awards Jury


Rosenserien’s Rose Cream Anti Wrinkle was the winner of the moisturizer category and it is quite a package for hydration. This intensely moisturizing and softening cream counteracts skin aging.

The cream contains para cress that has a documented effect on line formation in the skin. The cream’s base is of organic and fair trade aloe vera gel and it is also rich in antioxidants and fatty acids which slow the aging process of the skin. The organic content is as high as 81%.

Rose oil is an important part of the product line and so it’s the case with this face cream as well. Roses have been used in skincare due to their efficacy and fragrance for thousands of years, in places such as India, China, and Ancient Greece. Rose oil has a fantastically beneficial effect on all skin types and is particularly good for sensitive and mature skin types. Rose oil is also considered to have a calming effect on irritated skin and on shallow capillaries.

The awards jury loved the product as follows;

My absolute number one favourite product. Everything is on point. Felt such joy with every use. Very very pleased with this one!

Makes skin look vital and bright. So moisturizing. The scent is amazing!

I LOVE the rose scent! My skin looks so clean, matte almost, and I feel like it diminishes pores and definitely removes signs of aging. A wonderful moisturizer!

– Awards Jury

DrBRAGI‘s Age Management Moisturizer was chosen as the Best 99% Natural Hydration Product.

The formula of this moisturizer combines a unique, super active marine enzyme with the added hydrating and plumping abilities of hyaluronic acid. The versatile facial moisturizer helps to reduce the signs of aging by fighting the effects of environmental stress, minimizing the breakdown of collagen, and supporting optimal skin cell functioning.

With the aid of calming sorbitol and glycerine, this exceptional oil-free moisturizing gel instantly nourishes the skin, whilst the marine enzymes continuously smooth, exfoliate and cleanse from deep within. Enzyme activity can help to dramatically rejuvenate, refine and brighten the complexion, diminish dark circles and ease the symptoms of problematic skin conditions.

The awards jury loved DrBRAGI’s Age Management Moisturiser as follows;

I love this product! It feels amazing on the skin, I wear it both day and night as it makes my skin so soft and nice.

This product is so good! I love how glowing my skin is after using this.

It felt very luxurious. And gave such a good moisture!

– Awards Jury


To hydrate the deeper layers of the skin, an effective treatment is the best way to go.

The awards’ winner in the deep hydration category, Taramar‘s Night Treatment, is a potent bioactive formulation made from Icelandic seaweed, peptides, and luxurious skin healing oils. The treatment stimulates and restores skin cells while you sleep, reduces wrinkles, and leaves your skin silky and smooth.

The awards jury loved the product as follows;

Fantastic night treatment, one of those creams that work just as well as serums and oils. Left my skin so plump, I even used it in the daytime sometimes and it worked really well underneath makeup as well. One of my favorites!

I loved waking up after using this during the night. It hydrated the skin very well without becoming oily.

I enjoyed this immensely. It didn’t leave my skin oily and sank in easily ready for head to hit the pillow. 5/5!

– Awards Jury

Soil Of Beauty‘s Essence Balm won the title of the ‘Best Face Balm’.

This balm will melt stress from your skin and mind. The adaptive formulation blends Nordic and Eastern herbal wisdom and benefits all skin types. It enhances the immunity of your protective barrier and makes you enjoy your worry-free skin.

Essence Balm is suitable for everyone who wants strong, healthy, and beautiful skin. It supports the immunity of normal skin and repairs skin damage. Among many other wonderful qualities, this balm soothes sensitive skin, can heal acne or rosacea, nourishes dry skin, and has a firming effect. It contains Nordic ingredients from Finland, such as blackcurrant, reishi, nettle, arnica, comfrey, and beeswax. Licorice root and reishi mushroom used in the formulation have traditionally been used in Chinese medicine.

The awards jury loved the product as follows;

I enjoyed this product a lot; the scent was lovely and I loved how thick the consistency was. Luxury!

This balm feels very soothing on the skin and it smells amazing. Great on dry skin!

Luxurious face balm that hydrates the skin really well!

– Awards Jury


To provide hydration and lock the moisture in the skin, a face oil will do the trick.

MALANKA’s Midsummer Face Oil was acknowledged as the Best Face Oil in the Nordics this year, and it was loved by the jury as follows:

This might be my all-time favourite oil. It has an AMAZING scent and texture, and it absorbs quickly into the skin. It’s not greasy or sticky, and it’s really soft and great underneath makeup. A winner if you ask me!

Nice light face oil. The scent reminds me of midsummer.

This oil does the job and my skin feels amazing after use. Love this product!

– Awards Jury

The Midsummer oil was born out of love for summer nights. Its’ drops condense the active ingredients of the nightless berries, the gentleness of the organic oils, and the fleeting scent of the midsummer rose. The founder of the brand was born during the midsummer and that is why the midsummer rose and its’ scent is especially dear to herr, as it brings back wonderful memories of birthdays.

The oil contains jojoba and baobab oils which are light, well-absorbing organic oils with many skin nourishing and moisturizing properties. After application, the skin surface does not remain oily, but velvety soft and supple. It contains also strawberry seed oil and lingonberry seed oil as active ingredients. Both contain huge amounts of vitamins and omega-3 and omega-6 fatty acids that brighten, nourish, and moisturize dry skin. The delightful midsummer rose scent comes from the essential oil of the rose geranium.

Loelle’s Barbary Fig Seed Oil Facial Serum was acknowledged as the Best Facial Oil Treatment chosen by the men’s jury.

This oil is an exclusive and extremely nutritious face serum of pure and cold-pressed barbary fig seed oil. The oil quickly absorbs into the skin and nourishes and balances the skin’s own moisturizing ability. Its’ high content of vitamin E, linoleic acid, polyphenols, and essential fatty acids benefits the skin turning it more resilient against external stress.

The oil helps the skin to improve elasticity, prevents fine lines and premature aging of the skin. The oil also balances sebum production, which is beneficial for acne-prone or inflamed skin. The oil can also reduce dark circles under the eyes.

The awards jury (both men and women) loved the product as follows;

Great face serum! It works really well on dry areas and it helps keep skin soft and moisturized.

I enjoyed this face serum so much! Very good scent and hydrates well.

Amazing packaging. Very luxurious feeling to it. Felt great on my skin. 5/5!

– Awards Jury


To keep the sensitive skin around the eyes hydrated, Taramar’s winner product Eye Treatment does the trick according to the jury. 

This Eye Treatment combines sustainable harvested Icelandic seaweed extract (the ArcticComplex™) with handpicked Arctic herbs in an astonishingly effective skin lifting formula that nourishes supports and works against sagging skin, bags, and dark circles in the eye region. It has an impressive ability to tighten sagging skin, both on the upper eyelids, as well as in other facial and neck areas.

The awards jury loved the product as follows;

This was such a great eye cream; really plumping to the skin, easy to apply, and great under makeup. It made my skin look firm and I had no reaction around my sensitive eyes. Such a great product and a favourite of mine!

Perfect scentless eye cream that has a slight tightening feel (in a good way). It felt like it removed the bags under my eyes.

My eyes loved it and I could definitely feel a difference with or without this product. 5/5!

– Awards Jury


As the WINTER IS COMING, an effective lip balm is something that we are all searching for. Honningperler’s Læbepomade – Lip Balm Naturel was titled the Best Nordic Natural Lip Balm in 2021. This simple yet effective lip balm moisturizes in-depth, exactly what we are all looking for in these colder and drier days.

This natural, handmade, and eco-friendly lip balm is crafted with certified olive oil, beeswax, and honey. It does not have any aroma – the scent comes from the natural ingredients it contains. You can you this multiuse product on dry, chapped lips to keep them hydrated or for delicate dry areas on the skin. The product contains no fillers or preservatives. It is a pure and natural alternative to daily cosmetics.

The awards jury loved the product as follows;

I really enjoyed this lip balm. It’s one of my favorite products. Very thick and stays on the lips very long. Loved this one!

I’m impressed with the packaging – I thought it wouldn’t last, but I’ve carried it in my handbag for more than two months and it still looks new.

Absolutely a favourite! I will buy this one more! It kept lips moist for a long time, looked super nice alone, and together with lipsticks also. 5/5!

– Awards Jury


Oquist Cosmetics6-in-1 Anti Aging Serum was titled the Innovation of the Year.

This 100% natural oil-based serum is made out of non-comedogenic (non-pore-clogging) oils that are known to suit all skin types, from very dry, to combined and oily skin. The two main active components are Rosehip Oil (known for high levels of Vitamin A, B, C, E, and K) and Paracress Extract, proven to refine skin texture and give up to 50% reduction in wrinkle appearance after one application. 

The true innovations in the product are the concept and the packaging. As the name tells, it is a 6-in-1 serum, reminding that this type of formulation can be used in many ways, for cleansing, hydration, and in different parts of the face and decollete. The packaging is made of terracotta clay, as according to the research of the brand, it is the most sustainable material both from an upcycling as well as from a Low Carbon Footprint perspective. And it is perfect for storing cosmetic products.


The awards’ jury loved the product as follows;

I loved everything about this product. Such a beautiful bottle and packaging. 5/5!

This serum feels wonderful on the skin and really helps to soothe and moisturize the skin. The bottle is also so unique and beautiful.

I love products that can be used in more than one way, so this is definitely something for me. Also, the packaging is amazing, kudos for that. A re-buy!

– Awards Jury

Photo by Laura Loukola

Overall, we can summarize that Nordic nature will get your skin well hydrated and ready for daily life and night – naturally. To dig even deeper, see all this year’s NOMINEES HERE >

Details of the products are written as the brands present them.

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