Brands Behind Nominees: Skincare Crafters

In the awards autumn series of blog posts, we get to know the brands behind the nominee products of the Nordic Natural Beauty Awards 2023. In this post, we are proud to share more about the Swedish natural cosmetics brand Skincare Crafters, as told by the brand:

“The founder of Skincare Crafters, Leticia Nöidh was born and raised in Brazil before moving to Stockholm a few years after university, making Sweden her new home. 

Growing up in Brazil, a melting pot of cultures and ethnicities, Leticia was immersed  in a vibrant beauty culture based on rich traditions, deep knowledge of natural ingredients, and appreciation for diverse body types, skin tones, and hair textures.

Another influence from her upbringing in Brazil comes from her grandfather’s garden, where he cultivated various fruits and vegetables, including coffee, banana, and orange trees. This organic and simple approach to food has influenced her skincare mindset, which promotes healthy and nutrient-rich ingredients free from toxins and unnecessary additives.

Skincare Crafters is a Swedish natural skincare brand with Brazilian heritage. We create clean, functional, and sustainable skincare, inspired by the lush landscapes of Brazil and the sustainability mindset of Sweden. Our brand is dedicated to nurturing the skin with thoughtfully crafted formulations that promote health, vitality, and self-care.

Skincare Crafters was born out of the desire to contribute to a more natural, transparent, and sustainable skincare world, with empowered customers at the heart and center. Our vision is to shift the focus more towards the ingredients in a formulation, rather than relying solely on its marketing claims.

We are a family-owned company with influences from Sweden and Brazil. Our studio where all manufacturing takes place is on Lidingö, just outside Stockholm, in the proximity of nature and water. 

We go on the opposite direction of mass production and fast-consuming by manufacturing our products in smaller batches to maximize freshness and minimize waste.

Skincare Crafters’ products are mindfully crafted, reflecting inspirations from both countries—from Brazil’s diverse culture, energetic beaches, and tropical weather to Sweden’s peaceful forests, glittering lakes, and environmentally conscious mindset. 

Our commitment to quality can be summarized in the following 5 points (aka our Core Values):


Each formulation is meticulously crafted and tested to ensure it delivers reliable benefits that optimise the health of your skin. We hand-pick every ingredient according to the function we want to achieve—whether that is gentle exfoliation, light moisture or deep nourishment—and for how it synergises with other ingredients to form an impactful whole.


Being organic is just not enough. Retaining the integrity of natural ingredients from plant to bottle is key. That’s why we take great care to ensure the oils and extracts in our formulations are extracted using the purest methods which are designed to preserve the natural actives, plant compounds and nutrients that boost the health of your skin.


Our skincare products embody the beautiful and powerful world of organic oils, with potent concentrations of superfoods and other high performing ingredients. Sensorial details like absorption, texture and scent are considered in order to create a luxurious experience that is beneficial for body, mind and soul.


We never use any harmful or unnecessary ingredients in our formulations. Each ingredient is there to fulfil a specific function. All products are free from parabens, mineral oils, artificial fragrances and colours, phthalates, sulphates, aluminium, and silicones.  What’s left is pure, undiluted and functional ingredients that benefit your skin.


We care about people, animals and the environment. Our ingredients are sustainably and ethically sourced, certified organic, natural and non-GMO. Also fair trade whenever possible. And this is only the beginning of our journey. We believe in full transparency and work continuously to improve.

Who is the brand created for, and what kind of people do you particularly recommend it to?

Skincare Crafters is created for all that like natural skincare and care about transparency of ingredients, clean formulations and products that are nice to the environment – and at the same time are rich and functional.

Our products are genderless, targeting from young/oily/combination skins to skins that are mature/dry/sensitive. We have products for both face and body.


Our award-nominated dry body oil supplies instant hydration and glow. It’s made from a soothing organic blend of aloe vera and hemp seed and olive oils, and vitamin E. Together, they provide light moisture and fast relief from irritation and dryness while supporting skin recovery. The fast absorbing and easy to apply formula locks in moisture and replenishes the skin with fatty acids and nutrients. The skin will be left feeling nourished and silky-soft. Calming natural fragrance of lavender. 

100% natural. 85% organic. 125 ml.


  • Gives skin an instant glow and a silky-soft feel
  • Smoothing and moisturizing  
  • Super easy and efficient application with spray pump—perfect for on-the-go use
  • Soothes damaged or irritated skin and promotes faster recovery
  • Replenishes skin with essential fatty acids and nutrients


Aloe vera extract: Contains many active components, vitamins, minerals, enzymes, phenolic compounds and organic acids. Naturally analgesic and anti-inflammatory, aloe vera soothes and moisturizes skin, while helping repair damage like sunburns.

Hemp Seed oil: A healing, anti-inflammatory and cell-renewing oil rich in omega 3 and 6 essential fatty acids, as well as phytosterols, vitamin E, and GLA. Hemp Seed oil is highly nutritious for the skin and prevents transepidermal water loss. Moisturises, soothes and softens without clogging pores. Helps to repair and protect skin from free radical damage.

Olive oil: A nutrient-rich and protective oil that replenishes the skin with fatty acids, antioxidants, and vitamins A and E. Helps ward off free radical damage while locking in moisture and replenishing skin with the essential components it needs to maintain a healthy function and appearance.

Lavender: Naturally antiseptic, and beneficial for dry skin and eczema. Calming and stress relieving fragrance.

Vitamin E: A powerful antioxidant with anti-inflammatory properties. Combats the effects of free radical damage like wrinkles and photo-aging, while supporting the immune system, cell function and improving the firmness and structure of skin.

We are working on the development of some new exciting products. Join our journey to be the first one to know more!”

Get to know Skincare Crafters even better on the brand’s website at and follow the brand’s journey on Skincare Crafters’ Instagram account >

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