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BEHIND THE SCENES with Four Reasons

by Satu | Sep 28, 2020 | Behind The Scenes, Finland, Natural Beauty, Nominees, Nordic Countries, Nordic Natural Beauty Awards, Story

“The story of Four Reasons started back in the 1970s when a young boy set up his own shampoo shop in his father’s garage, much to the amusement of the ladies in the neighborhood. About 20 years later, the boy, now an adult, decided to take a chance and invest...

BEHIND THE SCENES with Soap & Balsam

by Satu | Sep 28, 2020 | Behind The Scenes, Finland, Natural Beauty, Nominees, Nordic Countries, Nordic Natural Beauty Awards, Story

Soap & Balsam’s story started in one bathroom in Helsinki, Finland. Bath moments in an old-fashioned bath sparked interest – first in the world of bath products and through it in the manufacturing of cosmetics. Interest in the field grew and...

BEHIND THE SCENES with Onnenpussi

by Satu | Sep 28, 2020 | Behind The Scenes, Finland, Natural Beauty, Nominees, Nordic Countries, Nordic Natural Beauty Awards, Story

The founder of Onnenpussi, Marjo Räsänen, told us where it all began: “Growing up at a farm gave me endless opportunities to learn about nature and put my ideas into practice using creativity and what I could find outside. Already by the age of nine, I was busy...

BEHIND THE SCENES with HAVU Cosmetics

by Satu | Sep 28, 2020 | Behind The Scenes, Finland, Natural Beauty, Nominees, Nordic Natural Beauty Awards, Story

HAVU was founded by Lumi Maunuvaara and Tatu Fontell in 2017. As an inspiration from nature, the woods, the green fields, the blue sky, and the country of the thousand lakes, Finland, the simplicity of the product was created. The brand got established with the...

BEHIND THE SCENES with Käsämä Cosmetics

by Satu | Sep 26, 2020 | Behind The Scenes, Finland, Natural Beauty, Nominees, Nordic Countries, Nordic Natural Beauty Awards, Story

The brand’s story began in 2016 when the founder Pauli Wigelius was hiking in the Käsämä region and noticed an interesting clay deposit on his way. He wondered if it could be used in facials. The clay was examined and laboratory tests showed that the clay could...

BEHIND THE SCENES with Gaarna

by Satu | Sep 26, 2020 | Behind The Scenes, Finland, Natural Beauty, Nominees, Nordic Countries, Nordic Natural Beauty Awards, Story

The founder of Gaarna, Sini Kervinen, told us how it all got started: “I’ve always been interested in pure and natural alternatives to replace artificial and industrial products. Already as a child, my favorite game was to play chemist and a merchant. I made endlessly...
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